Fire Ruins Livelihoods: Mehbooba Mufti Demands Immediate Aid for Jammu Shopkeepers
PDP chief Mehbooba Mufti demands immediate financial assistance for Jammu shopkeepers whose businesses were devastated by a massive fire.

In a strong appeal to the Jammu and Kashmir administration, People's Democratic Party (PDP) president Mehbooba Mufti has urged the government to provide immediate financial assistance for shopkeepers whose businesses were completely devastated by a massive fire in the Shiv market of Jammu.
A Devastating Blow Ahead of Diwali
The timing of the tragedy has added to the misery of the local traders. With Diwali approaching—traditionally the most profitable period for retailers—many small business owners have seen their hopes and hard-earned assets turn to ashes. During her visit to the affected site, Mufti witnessed the extent of the destruction and highlighted the desperation of the victims.
The PDP chief emphasized that these are not wealthy, large-scale entrepreneurs but small-scale traders who operate on thin margins. She pointed out that many of these individuals run their shops using borrowed capital, leaving them already vulnerable to financial instability.
The Debt Trap and Lost Inventory
One of the most critical issues raised by Mufti was the nature of the losses. She explained that the destruction is not just about the physical structure of the shops, but the inventory within them.
"These shopkeepers are under immense pressure from various directions. They are not large-scale business owners; in fact, they operate using borrowed capital and are burdened by debt. Despite Diwali approaching, their businesses have been completely devastated," Mufti stated.
Adding to the crisis, Mufti revealed that a significant portion of the stock destroyed in the fire had been purchased on credit. This means the shopkeepers are now in a double bind: they have lost their means of earning a living while still owing money to their suppliers.
Urgent Call for Government Intervention
Mehbooba Mufti has called upon the government to step in with a comprehensive support package. Her demands include:
- Direct Financial Aid: Immediate funds to help traders manage their existing debts.
- Reconstruction Support: Assistance in rebuilding the physical infrastructure of the destroyed shops.
- Inventory Replenishment: Help in restocking goods so that businesses can resume operations as quickly as possible.
No Time for Delay
The PDP president stressed that the government cannot afford to be slow in its response. She argued that these shops cannot remain closed for long because the owners depend entirely on their daily earnings to support and feed their families.
Mufti concluded her appeal by urging the administration to recognize the urgency of the situation, ensuring that the affected traders are not left to struggle alone in the wake of this disaster.