"Build businesses in hometowns, don’t just seek jobs": Karnataka CM Shivakumar
Karnataka CM D K Shivakumar calls for entrepreneurship in Coastal and Malnad regions through a new special tourism policy.

Karnataka Chief Minister D K Shivakumar has issued a powerful call to action for residents of the Coastal and Malnad regions, urging them to become job creators rather than job seekers. Speaking at a major community event, the Chief Minister emphasized that instead of migrating to metropolitan hubs like Bengaluru, local citizens should leverage their natural resources and cultural heritage to build thriving businesses in their own hometowns.
A Special Push for Regional Entrepreneurship
Addressing the Kail Muhurat Jambara 2026 event at the Kodagu Gowda Samaja Hall in Ullal, Bengaluru, Shivakumar highlighted the state government's strategic move to empower these specific regions. He revealed that the Congress-led government has formulated a special Tourism Policy specifically tailored for the Coastal and Malnad areas.
The policy is designed to transform the local landscape by turning natural assets into economic opportunities. "Instead of migrating elsewhere for jobs, people of the Coastal and Malnad regions should start businesses in their own hometowns utilising local natural resources," Shivakumar stated. He noted that the goal is to empower locals to become entrepreneurs by tapping into the immense tourism potential of the state.
Developing the Coastline Like Goa and Kerala
The Chief Minister outlined ambitious plans to transform Karnataka's maritime stretch into a global tourism destination. Following a special Cabinet meeting held in Mangaluru, the government has set its sights on the state's vast coastline.
- Infrastructure Focus: The government intends to develop tourism infrastructure in key hubs like Mangaluru, Udupi, and Karwar.
- Coastline Utilization: Plans are underway to utilize the 327 km-long coastline for tourism, drawing inspiration from the successful models of Goa and Kerala.
- Economic Revitalization: The initiative aims to revive the declining presence of educational institutions and banks in the Coastal region while recognizing the local talent that has historically excelled in sports and defense.
Preserving Roots and the Legacy of Kodagu
During his address, Shivakumar spoke emotionally about the importance of maintaining a connection to one's heritage. He specifically addressed the Kodagu community residing in Bengaluru, reminding them that success is deeply tied to one's origins.
"If you forget your roots, you will not achieve success. Just as roots are essential for a tree, faith is essential for a human being," the Chief Minister remarked.
He lauded Kodagu as the "Kashmir of Karnataka," noting its rich history of valour, culture, and spirituality. He also touched upon the environmental significance of the region, mentioning the vital role of the Cauvery river, which originates in Kodagu and sustains life as far as Puducherry.
Addressing Drought and Cultural Traditions
Acknowledging the recent environmental challenges, Shivakumar expressed concern over the severe drought and the lack of rainfall in the Malnad region this year. He noted his anxiety regarding the water levels in the lakes and the KRS dam.
To honor the sacred river, the Chief Minister announced a new tradition: the annual conduct of Cauvery Aarti. He has already issued instructions to celebrate this ceremony during the Dasara festival this year, signaling a commitment to blending cultural preservation with regional development.