Agranté charts its next phase of growth in NCR after nearly three decades of building homes across North India
After 30 years and 10,000 homes, Agranté Realty enters a new growth phase in NCR with premium projects in Gurugram.
Agranté Realty is significantly deepening its footprint in the National Capital Region (NCR) as it embarks on a major new growth phase. Building on a legacy that spans nearly thirty years of residential development across North India, the company is now focusing its extensive expertise on a larger NCR portfolio, with a strategic emphasis on Gurugram.
A legacy of three decades in North Indian housing
The company’s origins trace back to the 1990s, when founder Arvinder Singh identified a critical gap in the Indian real estate market. He observed that while housing was being built, there was a profound shortage of well-planned communities where essential infrastructure was integrated into the living environment. This vision led to the company's early milestones, such as the completion of Sun City, a 72-home horizontal residential community, in 1998.
Since those early days, Agranté has achieved significant scale, delivering approximately 10,000 dwelling units across various residential formats and price segments. To date, the firm has developed roughly 600 acres of land into fully realized residential habitats.
Navigating industry disruptions and building trust
The company's journey has not been without challenges. The development of Kavyam, which the firm describes as one of the finest affordable projects in the NCR, took place during a period of intense industry disruption caused by the global pandemic. During this time, supply chains were strained and construction timelines were heavily impacted.
To maintain transparency, Agranté focused on strengthening its relationship with homeowners through:
- Regular construction updates via photographs.
- Detailed audio-visual progress reports.
- Enhanced access to on-site development information.
The company also faced complexities during the Beethoven’s 8 project, where issues involving an associated party threatened delivery. In response, Agranté took a stand on developer responsibility by halting new bookings, utilizing its own resources to continue construction without requesting extra funds from existing customers, and providing clients the choice to either stay with the project or exit.
The next chapter: Gurugram and premium living
As the company pivots toward its next chapter, Gurugram has emerged as a primary destination due to its rapid growth and the rising aspirations of its residents. Arvinder Singh, Founder of Agranté Realty, noted that the company enters this expansion with the wisdom gained from both its successes and its most difficult periods.
"We want to build better with every project — in the planning, in the construction, in the way people eventually live there, and in the relationship we maintain with the people who have trusted us with their homes," says Singh. "For us, creating value has to come before simply creating a larger business."
The current NCR portfolio showcases the company's versatility across different market segments:
- Affordable Housing: Represented by the Kavyam project.
- Premium Living: Led by Vanmaya Premium Residences in Sector 106, Gurugram, located off the Dwarka Expressway.
The Vanmaya Premium Residences project is designed to redefine urban living through a low-density approach. Planned as a gated community of 404 low-rise homes, the development maintains a density of 61 homes per acre, prioritizing privacy, natural light, expansive landscapes, and a seamless connection to the immediate surroundings.